What types of aromas do you use in your products?

We use aromas that are GOOD FOR YOUR SENSE OF SMELL AND GOOD FOR YOUR HEALTH. We are aware that when you clean, you want a scent of freshness to aromatize your interior so that everyone knows how hard you have worked to keep the house clean.

We have partnered with the oNature® team, which specializes in the development and marketing of home fragrances free of harmful chemicals, which reflects nature while preserving your health.

All our aromas contain essential oils. They are free from harmful chemicals such as: phthalates, formaldehyde, toluene, benzene or methylene chloride, alcohol, no carcinogens or hormonal disruptors. Click here to know the essential oils in your favorite aroma: https://www.onature.ca/healthy-ingredients?locale=en

We also offer some blend 100%  designed with essential oils.

Do your "Fragrance Free" products contain fragrances?

No. All our fragrance-free products contain no perfume or masking fragrance. The faint odor of our fragrance-free products that you can smell is the smell of the ingredients that make them up.

Are Pure products good for septic tanks?

Yes. Our products contain no chlorine and no phosphate, making them ideal products to use with a septic tank.

I brought my container to one of your bulk outlets and they refused to fill it. They obliged me to buy a container identified Pure. Why is there this policy?

First of all, congratulations on doing your part for the planet by reusing your containers. You are making an extra effort and we are aware of it. We do not require our retailers to fill our products with our containers only. However, we highly recommend them for several reasons:

  • According to Health Canada, a household product label must include the product name, the supplier's name, the format, the directions for use and appropriate warning. By filling our products in any container, the retailer of our products does not comply with the law.
  • All our containers are transparent to facilitate filling in the stores. It's much easier to fill a bottle when you see the level increase. Retailers who offer bulk also do extra work, so it's much easier for them to do it with our containers.
  • All our packaging is of superior quality. We pay more for our bottles, labels and caps because we want you to reuse them for as long as possible.

There are several ingredients on your labels, why?

Because we post them all on our labels even though Canadian law does not require us to do so. Just like our containers, we are transparent and we are proud of it.

At Pure®, we list all our ingredients because we believe you have the right to know what you are using. We also do it because we are proud of the effectiveness of our products and the ingredients that we use to create them. Learn more about our ingredients.

Do your products pose a danger of contamination of carcinogens?

No. We have asked an independent and reputable laboratory in the field of household cleaning products and you can view our attestation on our website under the tab "Our mission". 

Do your products contain dairy products, soy, gluten, peanut, etc.?

The products are not manufactured with ingredients that contain these products or immediate derivatives.

However, we do not have certification from our suppliers and the plant is not completely free of allergenic food. Employees may eat peanuts or other allergenic foods at their break or lunch time in the employee room

Are your products tested on animals? Are they vegan?

We have never tested our products on animals. We also make sure that all our suppliers do not test on animals either. We also require them to confirm it with every order we place.

Finally, we do not use any animal source products in our products.

We can therefore say that our products are vegan and not tested on animals.

Do your products contain mica?

No. Mica is a pigment that adds a "shiny" effect on the skin. Which we do not need or use in our products.

The products contain Sodium Lauryl Sulfate, I read that this ingredient is dangerous!

Several information has circulated on the internet that SLS is carcinogenic or irritating. After thoroughly analyzing this ingredient with our research and development department and an external consulting firm in green chemistry, we have come to the conclusion that SLS is an excellent ingredient for our products because:

  • It is from vegetable sources and comes from the coconut;
  • Our SLS contains no formaldehyde;
  • Our SLS supplier uses the ISO 9001-2008 and ISO 14001 manufacturing practices and manufactures the product in the United States;
  • The product contains no carcinogens, ie no 1,4 dioxane or no ethylene oxide. We receive a certificate of conformity from our supplier proving it to every batch entering our factory;

Our supplier uses the most advanced method of vacuum stripping in the manufacturing process, eliminating all traces of carcinogen, making our SLS the purest on the market;

The product is an excellent cleansing agent that is gentle on the skin and non-irritating.

You can also consult the attestation of an independent laboratory.

Why do you use dyes in some of your products?

We use dyes only for the sole purpose of making our products more attractive to the consumer. Our dyes are food grades, fully biodegradable and non-toxic. They are used in infinitesimal amount (level-share-per-million) only few products in circulation has it.